Here is the continued list of exactly what color do to the human brain, and how that applies to garage door style choices! Yesterday we covered red, which is a very important color in terms of how the brain interprets it. Here we continue the rainbow with orange and yellow, which have many of the same influences and, like red, are "warm" colors. They have certain things in common- like being high-energy, but there are also some definite differences.
2. Orange reads as “red lite”, with a side of crabby. Unfortunately, it’s pretty much acknowledged that, according to the human brain, orange is the worst color. This is because it has enough red in it to peripherally trigger the emotionalism, but it also has shorter wavelengths like yellow that makes it bright and difficult on the eye to process. The upshot of this is that orange really “pops” in the mind. You definitely never miss something that’s orange! If that’s what you’re going for in a garage door, you can certainly try out a classy burnt sienna, or go all the way with a sunset orange.
3. Yellow really is the color of happiness, cheer, and contentment. This is because the wavelengths of light that make up the human perception of “yellow” are also the same patterns that come form sunlight. And because sunlight produces bountiful crops, vitamin D in the skin, and generally good moods, yellow is therefore instinctively associated with these positive things. By that token, however, yellow’s effects vary greatly depending on what “hue” you’re talking about: a soft, buttery yellow will certainly invoke the warm sunshine effect. But a deeper, richer ochre actually will do this far less. A yellow garage door can be tricky, but the positive feelings it can create are wonderful.
Keep reading tomorrow for an analysis of green and blue!
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